Corporate & Professional Search Engine Optimization (SEO) Training Services
If you’d like your staff learn how to do SEO, PPC, Google Analytics, and/or WordPress, we are happy to help! We can provide professional SEO training for your staff on a one-off or regular basis to improve your search ranking with any of our following specialties:
Search Engine Optimization (SEO) Training
SEO private training allows you increase site traffic by ensuring your site is found through Google search. Making sure your client’s business is searchable via unbranded search terms is key to your client’s overall success. Our SEO training services will bring your staff up-to-speed on the following key topics:
- Technical SEO
- Keyword Research
- Content Optimization
- Local SEO
Corporate SEO training also enables you to get the answers to your most pressing SEO questions regarding your website while refining your current SEO skills with the help of our team of experts. We will ensure that your professional SEO training course will cover a full range of SEO topics so that you and your team can do everything that we can.
Pay-Per-Click (PPC) Training
Learn how to determine which search terms your client’s target audience and customers are using when they’re searching and learn how to create online content that will rank highly for those terms on Google’s search engine results pages (SERPs). As part of our all-encompassing SEO optimization training classes, we’ll also dive into PPC training, which includes:
- Google AdWords & Bing Ads (SEM)
- Display Ads
- Paid Social (Facebook Ads, LinkedIn Ads, YouTube Ads, Twitter Ads, etc.)
- Banner/Display Ads
By becoming well-versed in PPC optimization through our SEO training services, you can then learn how to develop an SEO strategy to match the needs of your clients’ national and local campaigns, including developing the technical capabilities to optimize link building, on-page SEO, and reporting for your clients. Before you invest your client’s marketing spend on PPC or social advertising, investing in professional SEO training will help ensure the content your develop for your clients is effectively optimized for search.
Analytics & CRO Training
While our search engine optimization training course can help you and your team learn how to implement the best SEO practices for your clients, we’ll also teach your team how to analyze your SEO efforts via:
- Google Tag Manager
- Google Data Studio
- Conversion Rate Optimization (CRO)
- A/B Testing
- Data Dashboard Creation & Management
- Building WordPress sites
- Optimizing WordPress websites for SEO & better speed performance
- Debugging, troubleshooting, and fixing WordPress website errors, issues, and problems
- Theme/design changes
- WordPress website maintenance (updates, backups, etc.)
- Content updates
- Installing and configuring plugins
- Creating custom post types
- …and much more!
Search Engine Optimization (SEO) Training FAQs
What is SEO?
Search engine optimization (SEO) is the practice of increasing the quality and quantity of traffic to your website through organic search engine results when certain words and phrases (keywords) are entered in a search. SEO is done by creating and editing website content and backend codes that rank well on search engines, such as Google, Bing, and Yahoo. While websites need to be coded properly so they’re easily found by search engines, they also need to be secure, fast, and mobile-friendly. Optimizing your website also includes incorporating unique, quality, and optimized content as well as gaining links and references from other authoritative websites to increase your website’s relevance.
What’s included in SEO services?
Our private-label SEO services include a full line of products that we can execute based upon the specific needs of your business or agency. This can include a pre-sale SEO audit, highly-customized SEO strategy development, SEO market research, SEO technical auditing & planning, algorithm monitoring, SEO traffic recovery (forensic SEO), SEO content optimization strategies, customized SEO reporting & plain-language analysis, and SEO private training & consulting.
How long does SEO take?
If your SEO partner is top-notch, you can generally start to see positive results within 3-6 months. However, keep in mind that certain industries are more competitive than others, which means the keywords related to that industry can take up to a full year to see traction.
What are the benefits of hiring an SEO Company vs. hiring in-house staff?
Outsourcing your SEO services, rather than hiring an in-house resource, can provide you with greater flexibility and control over the campaigns we implement for your clients. Our experienced team can tackle repetitive, labor-intensive, and time-consuming tasks while melding with your existing marketing and advertising strategies.
Is this corporate SEO training course up-to-date and relevant to the latest search engine algorithm best practices?
Our team has a track record of stellar service & reputation that stretches over 9 years. We’re an accomplished, Google-certified, award-winning team and a certified Google Partner Agency. We’re well-versed in the latest and most relevant SEO best practices and we will train your team or agency in the most up-to-date strategies. We know this industry is constantly evolving and we continuously update our search engine optimization training curriculum to reflect the latest changes.
If you’re interested in pursuing corporate and professional SEO training for you and your team, contact us today.